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Food Market Research

The NPD Group is the definitive source for food market research. Our information and insight focus on food and beverage consumption at-home and away-from-home in the U.S. and Canada. We monitor a wide range of critical food industry trends and track consumer behavior, attitudes, and usage motivators – from diet and nutrition to food safety and brand awareness. As the only market research information company to measure what consumers actually eat and drink, our food market research is uniquely positioned to help clients understand the entire food and beverage market.

Food Market Research by Category

  • Breakfast items
  • Lunch items
  • Dinner items
  • Main Dishes
  • Side Dishes
  • Desserts
  • Snacks
  • Beverages
  • Additives/ingredients/toppings/cooking aids
  • Appliance/preparation method
  • Health and Nutrition

Find out more about our Consumer Tracking Services for Walmart and Sam's Club.

  

Food Market Research Products & Services

Leading food and beverage manufacturers, retailers, pharmaceutical companies and public sectors rely on our food and beverage market research to help them make fact-based business decisions.

Discover the difference the right food market research can make to your bottom line. Contact us to learn more about our products and services. Complete the simple information form, email us, or call us for immediate information.

Learn more about food and beverage market research and industry trends.

NPD Market Research

Food & Beverage Shopper Insights

Food and Beverage e-Books

The Economy Tracker
Monthly insight on consumers' attitudes about the economy, their personal economic situations, and spending intentions.

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