Newly updated!
NET® Hispanic delivers the critical insight you need to understand the largest and fastest-growing minority group in the U.S. Use it to explore current food and beverage-related behaviors among key Hispanic population segments, viewing the data by language preference, level of acculturation, country of origin, and more. And understand how these behaviors have evolved since 2004-2005!
Five years ago, we conducted the first in-depth study of Hispanics in the U.S. to capture their at home and away-from-home eating habits. It was the first study of its kind to benchmark Hispanic food-related behaviors against those of non-Hispanics, revealing important similarities and differences.
POP QUIZ
Play with us! Match the Hispanic food description on the left with the appropriate American food description it most closely resembles on the right by clicking on the numbered boxes.
| Hispanic Food Description | American Food Description | |
Are you doing enough to win business from this key consumer group?
To help you make important decisions based on accurate, relevant information, we track both English-speaking and Spanish-speaking Hispanic households and different acculturation levels.. That means you get a comprehensive view of various segments within this influential consumer group, so you can understand detailed consumption habits, including:
- Consumption location: in-home, carried-from-home, and away-from-home behaviors
- How foods are used: end dish, ingredient, and topping use, plus composition of homemade foods
- Consumption situation: meal occasion (breakfast, lunch, dinner, snack), weekday/weekend, special occasions, and season
- Preparation methods: appliances and preparation methods used
Are you speaking their language?
The NET Hispanic study captures food and beverage consumption information in the consumers' own language.
Preview NET Hispanic information — complete the form above
For more information and to receive your complimentary sneak peek at sample NET Hispanic information, submit the form above, call The NPD Group at 866-444-1411, or email contactnpd@npd.com.
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